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May 26, 2022

Category: Search Engine Optimization (SEO)

Improve Local Search Results With Online Directory Review

Wednesday, 09 August 2017 by michaelhackmer

Appearing high in local search results and online directories is critical to the marketing success of any small business.

To help businesses and others across the U.S., Your SEO Consultant has kicked off a new, affordable service called Online Directory Review and Local Search Improvement.

Google+, Yelp and other sites publish reviews online that can impact your placement in search results.

This program, which is designed for small businesses such as those in services and hospitality, as well as restaurants and retail, to name a few, offers a comprehensive review of a company’s online directory listings, online business profiles and sites that contain reviews.

We take those listings and reviews and build a comprehensive profile of where you are seen (or not being seen), how well your competitors are performing, and couple that with a general understanding of public perception of your business as is available online.

Since a vast majority of people will find businesses such as accountants, dry cleaners, restaurants, retail shops and tax preparation specialists through online search, your ability to appear high in search and have good customer reviews should be an essential aspect of your marketing efforts.

However, such detailed work performed by experts does not need to be so expensive. With this program, we can help give you the expertise you need in an affordable way.

Contact us for an online directory review today, and we can offer future discounts on any other projects with our team.

Our Online Directory Review can help improve your local search position
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  • Published in Local Search, Search Engine Optimization (SEO)
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Loudoun County Field Hockey League SEO Growth

Friday, 28 November 2014 by michaelhackmer
Loudoun County Field Hockey League Logo

The Loudoun County Field Hockey League was born over a three-week period of time beginning in mid-August of 2014. Like any new organization, we did not have any web or social media presence. As we started to plan what we needed to do, we set goals to capture key local search terms as quickly as possible. Our main focus was to rank #1 in Google around “Loudoun County Field Hockey” and displace a league we had splintered-off from.

As a parent, league co-founder and assistant coach for the Broad Run Spartans varsity and junior varsity field hockey teams, I was in a unique position to help boost our league’s presence in search engines.

After a few weeks of finalizing our web presence, getting our key social media accounts into order, and building an audience, we were able to rank #1 in Google for the phrase “Loudoun County Field Hockey” as well as secure #3 with our Facebook page and #10 with our twitter account (see the results below via a screen shot).

Over time, we a looking forward to building out a stronger web presence around additional terms through other social media accounts, as well as through blogging and posting videos. Through additional content marketing and search engine optimization, we can continue to grow the league and ultimately better promote the outstanding young women who play field hockey in Loudoun County.

Search Results Loudoun County Field Hockey

Support Making Girls Field Hockey A High School Sport

On December 2 at 6:30 pm at the Loudoun County Public Schools (LCPS) building, the LCPS school board will meet to hear testimony in favor of making field hockey a high school sport. The team at Social Web Tactics encourages all local parents to come out and support making field hockey a recognized sport in the high schools. Loudoun County has a greater proportion of male student athletes to female athletes. And as the Loudoun County League and other recreational leagues have demonstrated, there are hundreds of young women who play field hockey. These girls deserve to have the same high school sports experience as their male and female classmates.

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  • Published in Search Engine Optimization (SEO), Sports
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